The North Face

Named after the coldest, most unforgiving side of the mountain, The North Face (TNF) have achieved a reputable array of accolades in relation to the countless times their apparel has held a place in culture, whether it be for aesthetic or functionality. Since it's inception in 1968 by Douglas Tompkins, TNF has been at the cutting edge of the mountain face, with innovations avalanching from GORE-TEX materials to specialist mountaineering equipment. The brand creates well thought out, stylish and ingenious gear and clothing for skier's, climbers and blokes with beards (if you aren't one of these, don't worry, there will always be TNF product for you).